Introducing MarketingPilot Release 12.0 Akela Marketing Cloud
Introducing MarketingPilot Release 12.0 Akela Marketing Cloud
Evanston, IL (PRWEB) August 26, 2011
Introducing MarketingPilot Release 12.0 Akela Marketing Cloud
Today MarketingPilot announced the Akela Marketing Cloud service. In development for more than a year, the Akela Marketing Cloud Service is a multi-tenant cloud-based service that is tightly integrated with the MarketingPilot Integrated Marketing Management and MarketingPilot Agency Management systems via web services. Akela provides advanced digital marketing services and a repository for digital behavioral interaction data.
Today’s marketers are increasingly using addressable digital channels to interact and engage customers and prospects; leveraging campaign automation technologies, ‘best next offer’ and behavioral targeting across digital channels. Maximizing the ROI from these channels requires a significant investment in technology and infrastructure for processing and storing ever increasing amounts of information about consumers, their interests and buying behaviors. MarketingPilot’s Akela Marketing Cloud takes all complexity of implementing and integrating the technologies out of the picture and enables marketers to focus on their core duty – creating superior products and engaging clients and prospects in dialogs about their value, benefits and advantages. Together MarketingPilot and Akela provide:
Marketing Database
Campaign Management
Campaign Performance (ROMI) Measurement
Campaign Automation
Behavioral Targeting
Behavioral Tracking
3rd Party Digital Ad Tracking
Digital Media Buying and Planning
Email Marketing
Social Media
Marketing Resource Management
Spend Management
In short, a complete cloud-based, integrated digital marketing management solution. For details visit the MarketingPilot Web Site at http://www.marketingpilot.com and click on Akela Marketing Cloud (http://www.marketingpilot.com/news/marketingpilot_release_12_Akela.shtml).
Pricing
Contact MarketingPilot’s sales team for a price quote.
Availability
This new release is available now for new and existing customers. Users should go to the Support Center on the MarketingPilot web site to upgrade.
###
Attachments
©Copyright 1997-
, Vocus PRW Holdings, LLC.
Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.
Have you ever considered adding more videos to your blog posts to keep the readers more entertained? I mean I just read through the entire article of yours and it was quite good but since I’m more of a visual learner,I found that to be more helpful well let me know how it turns out! I love what you guys are always up too. Such clever work and reporting! Keep up the great works guys I’ve added you guys to my blogroll. This is a great article thanks for sharing this informative information.. I will visit your blog regularly for some latest post.